Virgin Casino group 'looking forward' to new partnership
The company that runs Virgin Casino has revealed that the group is "looking forward" to its new collaboration with dgmAffiliates.
Following a period where some of the UK's affiliate networks were invited to apply for the role, Virgin Games chose the dgm organisation to become its partner in its marketing business - and it believes the relationship will be a positive one.
Pierrick Leveque, head of affiliates at Virgin Games, said he hoped for "a rewarding three-ways partnership between Virgin Games, the dgm affiliate network and their publishers".
Such partnerships have been "instrumental" in the rise of Virgin Games in recent times, he added.
Virgin Casino and its other brands for poker and bingo have now been combined in the new network.
This comes after Virgin Bingo revealed that over £9 million was won by players on its site last month, while some £300,000 was picked up on Thursday alone.