Ladbrokes Casino has unveiled its three new TV ads, this week.
Advertising agency M&C Saatchi devised the ads, which are based on the online casino's new motto of 'quench your thrill buds'.
Directed by short film award-winners Zak Emerson and Dan Gifford, the three ads depict the "emotional thrill" that playing games at the online casino can bring.
Natalie Coles, head of marketing for Ladbrokes Casino, said: "We are delighted with our three new television advertisements and aim to show that Ladbrokes Casino caters for our customers by providing them with plenty of thrill-seeking opportunities."
The first ad in the series, entitled 'Climb', features a man telling the tale of his friend Pedro, who went to ridiculous lengths in search of a thrill, when of course he could have just logged onto the online casino.
Ladbrokes Casino features a £5 million jackpot slot machine, called Mega Moolah, as well as many other games, including poker, blackjack and roulette.
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Online Casino News - 16/04/2008
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